Content Marketing: Engaging in the right moment of time

The power of a story can be limitless. In the digital era, this method from Ancient times also reinventing the main communication-channel from this age, namely word-of-mouth. Today this does not necessarily mean one-to-one-communication that spreads through a closed local network; instead millions could be ready to engage in the right individual moment in time.   Micro-moments To use Google’s terminology what you looking for as a digital marketer or really as a marketer in… Continue reading

Augmented Reality to improve your Interior Design

AR is trending and included in this trend is AR-apps for practical use where one interesting example is improving your interior design skills in a trial and error mode. Since the 3D- visualisation makes it possible to turn your living room or any other room into a test- and learning lab until you are completely satisfied with the result. After this optimization, it is time to actually go to the store and buy and taking… Continue reading

The most interesting aspect of e-books

  No, the most interesting aspect of e-books is not that you can walk around with a whole library in your pocket, that some claim is the most exclusive benefit, instead, it is the intuitive experience. The authors of The Horizon Report 2011 Edition write: “The most interesting aspect of electronic books, however, is not the devices they are accessed with; it is not even the texts themselves. What makes electronic books a potentially transformative… Continue reading

Book publishing as a source of success – Today’s development

LEARNING DESIGN IN PRACTICE FOR EVERYBODY  > PART5 > NEW SECTION JUNE 14 2018 In our Swedish edition, we have published a series of stories about book publishing as a source of transformation both at the birth of the industrial society and now in pioneering years of the digital society. In the former transformation the focus of our stories was directed on two protagonists in Sweden during the first half of the 19th Century, the… Continue reading

Enrich educational impact with support of AI

LEARNING DESIGN IN PRACTICE FOR EVERYBODY  > PART5 > NEW SECTION MAY 23 2018 Artificial intelligence could be a bridge. The connector to improve human interaction and adapting education in accordance with individual preferences and skills. And at the same time, automating administrative tasks in the educational process to make more room for learning and teaching. Data is here the AI language to make it all work. Last thing first, the process of grading homework,… Continue reading

From grades and tests to focus on pupils own reflections – Helsinki takes the lead

eLearningworld News Helsinki is now introducing portfolio pedagogy where the evaluation focuses more on the pupil’s performance in discussions, ability to reflect on what the pupil has learned, and skills to put the knowledge into action. According to this form of pedagogy, the pupil will receive in addition to the grade an attachment with the portfolio where an evaluation of the level of knowledge and the development is described. The portfolio pedagogy evaluation is implemented… Continue reading