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Eye-tracking technology the next big thing?

The areas of use are many for eye-tracking technology, besides the augmented experience in gaming, and the practical improvement of different human behavioural diagnoses like to discover dyslexia, assistive communication, market research, AR/VR, security system in vehicles and research etc. As both Apple and Google recently has bought eye-tracking technology companies and Microsoft has opened Windows to support eye-tracking hardware and software, the market is about take off. For instance research from the Swinburne University… Continue reading

Psychology Research in a Virtual Reality environment with Eye-tracking

eLearningworld News “When we search for a specific object in a scene, we seem to have developed a precise idea of where to look for and find certain things,” Professor Melissa Le-Hoa Vo, psychologist at Goethe University Frankfurt conclude from her recent research that can be used in several fields. To reach this conclusion the team has used eye-tracking technology in a 3D virtual reality environment. Eye tracking is used to monitor human perception since… Continue reading