• Advertising

Eye-tracking technology the next big thing?

The areas of use are many for eye-tracking technology, besides the augmented experience in gaming, and the practical improvement of different human behavioural diagnoses like to discover dyslexia, assistive communication, market research, AR/VR, security system in vehicles and research etc. As both Apple and Google recently has bought eye-tracking technology companies and Microsoft has opened Windows to support eye-tracking hardware and software, the market is about take off.

For instance research from the Swinburne University of Technology in Australia shows that eye-tracking technology can help reduce vehicle-drivers drowsiness. This should be seen in the light of that drowsiness is the direct cause of 20-30 percent of all motor vehicle accidents. Associate Professor Howard comments the research in the following way: “Normally during driving, we would be looking at hazards on the side of the road and hazards ahead in traffic but sleep deprivation impairs our ability to do this. Part of the reason for this is that your gaze becomes more random than planned and part of it is to do with eye closure.”

Besides the areas of use mentioned above the next question is how this technology can benefit from education. Today, it is mostly used as an equalizer for people with different disabilities to be able to participate in education on equal terms, which is very important. But there is also a lot of more general applications for the educational sector that still waiting to be discovered.

Written by
LarsGoran Bostrom©

 


Also published on Medium.

Bookmark the permalink.

Comments are closed.